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JULY -13th Newsletter
Cognitive Illusions đ€Ż

What are Cognitive Illusions?!

But first: Do you remember this famous optical illusion?
Hint: In the illusion above, the mouth of the older woman is - get this - the choker of a lady looking away with curly hair - woah. Right?
What is an illusion anyway? According to our dear friends @ the Encyclopedia Britannica: an illusion is âa misrepresentation of a ârealâ sensory stimulus âthat is an interpretation that contradicts objective ârealityâ as defined by general agreement.â So an optical illusion is âsomething that tricks your eyes and makes you think you see something that is not really there, or see it differently from how it really isâ (Cambridge Dictionary).
WHY do we experience these optical illusions? Well, researchers believe itâs an evolutionary adaptation that helps us make sense of the world given ambiguous or incomplete information - also to protect ourselves (note that this old woman pictured is actually called a âmother-in-lawâ so seeing her might remind you to call yours before she gets mad đŹ).
What if we told you that there are cognitive illusions too? These are defined as âa common thinking error or thinking trap.â Famously, these are the patterns, heuristics or mental shortcuts that our brain takes to make sense of the world quickly, reduce cognitive load (or energy that we exert on a regular basis), and keep us alive. Our brains take information and extrapolate a set of things that *do not exist* based on experience, patterns, and the need to help everything fit into a mental bucket (unfortunately, itâs often a negative bucket).
Examples include đź:
1.Emotional Reasoning: âJumping to incorrect conclusions based on your feelingsâ
Example: When receiving feedback - âI must be horrible at my job if my boss keeps giving me feedback on my executive presentationsâ (alternative: maybe they never expected you to get it perfectly done, just to get it started so you could discuss it together đ€)
2.Fortune Telling: âPresuming to know the futureâ
Example: When youâre on a date: âI canât believe they excused themselves to the bathroom within 10 minutes - they must be texting their friends for an SOSâ (alternative: or they are coming from work and didnât want to be late to skipped the loo to make the initial few minutes of your blind date less awkwardđŹ)
3.Overgeneralizing: âMaking overreaching assumptions when given a set of factsâ
Example: When your colleague is late: âThey donât respect my timeâ (alternative: or they truly had an emergency call come through for a family member đ«Ł)
4.Shoulding: âExcessive self-criticismâ
Example: When you want to start a new hobby but are too tired: âI am just not the person I used to be. If I was a more effective human, I should be able to start working on this business ideaâ (alternative: you just have too much going on to start something new or the project needs to be broken up into smaller pieces đ)
While cognitive illusions are evolutionarily meaningful, theyâre also not always meant to be trusted. Why? Theyâre illusions. Statistical predictions. Meant to be looked at⊠from different directions. Just like the photo above.
How do you catch these illusions, so they donât rule your days, weeks and years?
With mental fitness đ§ đȘđŒ. Working on daily mental movements helps you catch these moments, and shift your perspective to think more productively each and every day.
Join us for a mental fitness sprint today!

Inspiration
(Why we share this: This is a spark of info + research that
gets you excited to practice Mental Fitness)
âYou will never be able to hit a target that you cannot see.â
- From the book, The Monk Who Sold His Ferrari
Where is one place in your life you could add, clarify or sharpen your target?

Perspiration
(Why we share this: These are fun + small exercises to
work out your MYND for impact)
Speaking of ⊠letâs look at another optical illusion:
Can you spot the correct spelling of the word garlic?
(Hint: This is the same one that might make you think our name is MINDY⊠when itâs MYNDY (Mind - E) đ)

Celebration
(Why we share this: This is a way to celebrate your
MYND and the MYNDY community)
This week, weâd like to celebrate:
National Barbershop Music Appreciation Day â With a special playlist!
National Beans Nâ Franks Day â With the best hotdog in every state
National Delaware Day â With one of our favorite Waynes World Clips
Final Thoughts!
We love this short nâ simple article on sleep đ€ .
The most important thing you need for sleep to count? Consistency.
Also, BONUS optical illusions for all those nerds out there are HERE. Say goodbye to the next 15 minutes đ€Ż

Answer to this weekâs Perspiration Challenge
ANSWERS: Column 9, Row 5 đ




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